Books don't change people -- paragraphs do

"Books don't change people, paragraphs do."

I learned this from John Piper, a pastor I follow.

It's a call for bite-sized wisdom.

So when that comes to video content:

Yes, do webinars.

Yes, do longer videos.

But invest in short form too.

Because your audience doesn't have time for everything you put out there.

So share your "gold nuggets."

The stuff that your audience really wants.

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