Starting Business DURING Pandemic | Tom Falco | Future Tribe

Tom Falco, founder of Primetime Pickups, talked with us about starting a business during the pandemic. Tom, a Canberra, Australia based entrepreneur, fell on hard times during COVID-19 and found himself with limited job prospects freshly out of university. So, he started his own e-commerce business selling vintage clothes from the bedroom of his Canberra home. Tom explores the challenges he faced, the marketing tactics he used to cut through a crowded online market place, and the value of authenticity when communicating with your audience.

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This video is for entertainment purposes only.

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