The Northern Territory in Australia is renowned for its stunning natural landscapes, diverse wildlife, and rich Indigenous culture. From the breathtaking Kakadu National Park to the iconic Uluru, it’s a place of awe and wonder.
In fact, for the year ending March 2024, the Northern Territory welcomed an impressive 1.646 million visitors, spending a combined $2.7 billion dollars [1]. Tourism is thriving, and the NT’s unique environment is a major draw.
But... there’s one attraction you might not want to get too close to.
The NT is also home to one of the largest populations of saltwater crocodiles in the world—powerful creatures that command respect and demand caution. Crocodiles pose a significant risk to both residents and tourists, and that's where our friend Steve comes in.
Steve likes to live life in the danger zone… but even he doesn’t want to bite off more than he can chew when it comes to crocodile encounters.
To develop a solution for thrill-seekers like Steve—and for the safety of all tourists and locals—we had to first dive into the data. Our journey started by analysing data from the Northern Territory Government, Tourism NT, the Australian Bureau of Statistics (ABS), and Tourism Research Australia (TRA). We built a tourism service provider inventory for Katherine, Darwin, Nhulunbuy, and Borroloola, and integrated crocodile sightings from survey data into an interactive map within our web solution.
We developed Croc-Spot—an all-in-one web solution designed to enhance safety while promoting the beauty of the Northern Territory. This platform provides live video feeds from crocodile hotspots - strategically chosen based on crocodile survey data - and turns safety into a gamified experience, while also encouraging education of nearby activities and attractions.
If you spot a croc, just click! Spot a croc, rack up Croc Points, and unlock awesome rewards! You can use points to customize your profile with cool skins or even redeem them for physical prizes like tourism activity vouchers in the NT. Maybe you’ll unlock the elusive golden croc—a true badge of honour!
And while you’re keeping an eye on those crocs, why not explore more of the NT? We’ve integrated Territory Stories and local tourism info relevant to our camera locations.
Our interactive map is constantly updated with user-reported sightings. New crocodile sightings trigger SMS alerts and voice calls to nearby residents and tourists, warning them of the croc’s location and providing real-time, life-saving information. With just one click, people can check the exact spot where a croc has been seen and make informed decisions. It’s safety, with a digital twist.
Thanks to Croc-Spot, Steve can keep living on the wild side… without too much danger!
Stay alert, stay aware, stay safe with Croc-Spot. Your ultimate tool for crocodile safety in the Northern Territory.
Visit Croc-Spot today and start your adventure—safely!
Prototype Solution:
https://croc-spot.datarevolution.team/
Project Team: Gabriel, Lukas, Rugved, Steve, Jacob, Reece, Husan, Muhammad, Uday, Jack
[1]
https://tourismnt.com.au/system/files/uploads/files/2024/Combined_snapshot%20YE%20Mar%2024.pdf
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