Goldfish Rebrand? Maybe You Should Too | Hold my Beard Podcast 24

Welcome to the Hold My Beard Marketing Podcast! 🎙️ Join Jake the Wizard and Mitch Barham as they dive into the latest marketing news, trends, and tips—with plenty of laughs along the way! If you're in marketing, run an agency, or just want the inside scoop, this episode delivers a mix of humor, industry insights, and actionable strategies.

Here’s what we’ll cover today:

🧢 Goldfish Rebrands as Chilean Seabass?!: We unpack the hilarious move of rebranding Goldfish crackers as "Chilean Seabass" and discuss how clever branding can create buzz and engagement.

📉 Unauthorized Google Ad Changes: Hear about the recent scandal of Google ad reps making changes to campaigns without permission. Jake and Mitch dig into what it means for advertisers and how to protect your campaigns.

📈 SEO and Google’s Content Update Confusion: Google’s algorithm changes are causing chaos in rankings. We discuss the impact of recent updates, the future of search, and the role of AI in reshaping search engines.

📢 The Rise of Influencers in E-commerce: Discover why influencers are now a vital part of any marketing strategy. Mitch explains how micro-influencers and user-generated content have reshaped consumer behavior.

💼 Seven Minutes in Heaven – Website Review: This week, we’re reviewing an e-commerce agency’s site, analyzing what works, what doesn’t, and sharing tips to improve their messaging and branding.

Time Stamps:
00:00 Intro to the Only Bearded Marketing Podcast
02:00 Goldfish Rebrands as Chilean Seabass – Clever or Confusing?
05:00 Google Ads Scandal – Unauthorized Changes and Ad Rep Drama
10:00 SEO Volatility and Google’s AI Content Confusion
18:00 Influencers’ Role in Modern E-commerce
30:00 Seven Minutes in Heaven: Agency Website Review
45:00 Closing Thoughts and Where to Connect

Key Takeaways:

Clever branding grabs attention and keeps audiences engaged.
Regularly check your ad account history for unauthorized changes.
AI is transforming search, and staying adaptable is key.
Connect with Us:

Jake "The Wizard": @thewizardmarketing
Mitch "Beardpreneur": @beardpreneur
🚀 Join Our Mastermind: Learn more about marketing and join our weekly mastermind at teachme4m.com.

Enjoyed the episode? Don’t forget to like, share, and subscribe! 🎉

Тэги:

#Hold_My_Beard_Marketing_Podcast #Marketing_tips #Digital_marketing_trends #E-commerce_marketing #Funny_branding #Rebranding_ideas #Goldfish_rebrand #Chilean_Sea_Bass_Goldfish #Google_ads_changes #Unauthorized_Google_ad_changes #Google_algorithm_update #SEO_volatility #AI_in_search #Google_search_updates #Influencer_marketing #Social_media_marketing #Micro-influencers #UGC_content #TikTok_shop_marketing #Amazon_AI_tools #ChatGPT_search_engine #Perplexity_AI #Bing_search

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