As an engineer it can be hard to get a handle on go-to-market – it’s a totally new space for most technical founders and arguably one of the most important areas to get right if you want to scale from MVP to a million dollar business.
So how should you get started? What should you focus on? And how do you get some of those early wins that help you get to your first 10 early adopters?
WHO: Apoorva Pandhi, Franciska Dethlefsen & Timothy Chen