How Pinterest Makes Money
A note on Pinterest's $10B valuation: This represents the company's market cap vs its enterprise value of $11B.
Pinterest will debut on the stock market on Thursday at an initial valuation above $10 billion. In its IPO filing, the company said it lost $63 million last year on revenue of $756 million in revenue, with revenue growth of 60%.
The social network has 265 million monthly users who bookmark images they find online by “pinning” them to themed inspirations “boards.” That large user base is two-thirds women, and is highly valuable to advertisers. Pinterest sells targeted ads called “promoted pins” that appear at the top of users’ feeds and search results. Those ads brought in about $3 per user in 2018. It also sells click-to-buy shopping ads to businesses and hundreds of retail partners.
Pinterest was growing rapidly in 2012, but a recent CNBC report found that expansion was slowed by a cautious and sometimes overly passive culture at the company.
Pinterest raised $1.43 billion in its IPO after pricing the offering at $19 a share on Wednesday, valuing the company at $10 billion.
Pinterest, which is expected to start trading on Thursday on the New York Stock Exchange, had originally given a pricing range of $15 to $17. But investors appear to be showing an appetite for the social media company despite the challenges Lyft has faced since becoming the first consumer tech IPO of the year last month.
CNBC reported earlier on Wednesday that the company would price above the expected range. Pinterest’s revenue jumped 60% last year to $756 million, and the company moved significantly closer to profitability with a net loss of $63 million. Still, Pinterest’s IPO is below the $12 billion valuation it attained in a 2017 financing round.
Pinterest is among the first big tech IPOs of the year and is scheduled to start trading around the same time as videoconferencing company Zoom. Ride-hailing company Lyft was the first big offering to hit the market in March, but the stock has dropped 19 percent from its IPO price.
Founded in 2010 by Ben Silbermann, a former Google employee, and Evan Sharp, who was previously a designer at Facebook, Pinterest has grown to 265 million monthly users. The company burst into the mainstream in 2012 with rapid growth, but expansion has since cooled due in part to a work culture that many employees describe as slow when it comes to making decisions.
Silbermann’s stake is worth close to $1 billion at the offer price. Bessemer Ventures owns shares valued at $1.13 billion, while FirstMark’s holdings are worth $844 million and Andreessen Horowitz’s stake is worth $827 million.
Goldman Sachs and J.P. Morgan Chase are leading the offering.
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How Pinterest Makes Money
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#CNBC_business_news #finance_stock #stock_market #news_channel #news_station #breaking_news #us_news #world_news #cable #cable_news #finance_news #money #money_tips #Pinterest #Pinterest_IPO #Pinterest_images #www.Pinterest.com #Pinterest_ideas #Pinterest_sign_in #what_is_Pinterest #Pinterest_home #Pinterest_login #Pinterest.com #Pinterest_stock #pinterest_ipo_date #what_is_pinterestКомментарии:
36 months ago 😮
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You
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Pinterest is such a cool app and nice video :]
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ALWAYS INNOVATE AND ALWAYS CREATE!!!!
ОтветитьTHANK YOU SO MUCH. I ENJOY SPENDING TIME ON PINTEREST!!!! SO CREATIVE AND SO MUCH FUN!!!!
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Can anyone report against Pinterest?
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MY SPOUSE GLOBAL THANKS FOR SUPPORTING ME
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Pinterest is such a great idea, it's a pity they're struggling to make money
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i use that app its very fun
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Been using pinterest since 2013 and I love it!
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Pinterest is a holy grail for the designer
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I had an account on my phone. I set Pinterest on my hubby’s nook. His has All my saved pins a d boards. I have lost mine on my phone. Help please there are so many that I need but I don’t know how to get them back
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Great explanation. Loved the video.
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Had to get rid of Pinterest because of the ads, there everywhere, really bad platform nowadays, use to be good.
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I love pinterest so much!
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So when people follow us we can make money?
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Pinterest will explode on the stock market in 2021 now that it’s more we’ll known
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Through pinterest, I enjoy watching beautifull scenery and paintings.
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It's a great company. My girl can't get off of it apparently!!!!!!! 😆😅
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Dude. Whoever edited in the ending logo deserves a raise.
ОтветитьThis is the kind of app 𝙸 open on a daily basis
ОтветитьJUST went public???????
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I do want Pinterest to move more quickly in the Diversity Department, I'm tired of searching "Black Girl Cornrows" 🙄
And if you don't understand why this is a problem then you need more Black Women/People and People Of Color on staff.
Please & Thank You.
I love Pinterest!
I'm actually glad they are growing slower, as someone who now sees Pinterest as an undervalued resource, I definitely plan to utilize it more proficiently moving forward.
It's a garbage company. They earn $269 million and still a net loss of $69 millions. It means they just throw away money to their employees.
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They give your data to corrupt governments like the Irish government. Or they show you where to buy flowers.
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pinterest is great. all ideas in one place. the account is worth it.
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Check out you a pedro beato baseball😉
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I still can't understand???😇
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I like and use pinterest👍👍👍
Ответитьhope next year pinterest more better
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عالی است
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Big fan cheap ticket honey moon famous Caribbean islands! Style total portal webs : )
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Pinterest kinda boring
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Pinterest sucks these days big time, the spam and any other policies are ridiculous, the traffic is down the hill, and they are doing that on purpose to make more money, so you can pay advertising, the bad news is that not even when you pay advertising you get good results. And finally they suspend accounts left and right!! 🤮
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Just like TikTok and fecesbook.... over exaggerated based off of forcing people to signup that never return. Fake user numbers and overhyped tech apps that are useless
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Wonderful!
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One B I Z Opp . C o m is a popular web-site that grants you to animate Moolha With no worries !! they're just Proficient .
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a very common web page is One BizOp p .co m . it'll empower you to gather lots of monnies Smooth and so so fastt.
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Here is something you may want to spend a whole video on. Stolen Pinterest Pins.
I, as an organic Pinner, have a significant problem with Stolen Pins.
In particular, how would Pinners who pay Pinterest for ads feel if they knew that Pinterest has no way of stopping pins from being stolen?
Then on top of it, they have a Not user-friendly interface for Submitting Pins I should record the constant scrolling up and down for entering the info for every pin - well over 100 pins in the past month and a half.
Take note Pinners who pay for ads. Pinterest cannot stop pins from being stolen. Strategy #1 Monday mornings find and submit stolen pins.
They need to make pintrest available to move to sd card. It takes too much space.
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yea..any fking excuse is ok to make money...this time are stupid photos organized...THATS IT.........you can see THE ALMOST THE SAME PICS IN GOOGLE.! BUT....this is PINTEREST. why is mankind so dumb?..really...some explain...
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I love pinterest. Endless ideas. Say whatever.
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Please please please sir reply me
ОтветитьSir i have a problem with my pinterest acount fallowing limit is very low ony 25 people fallow and up the limet sir please hilp mee please
I am from Pakistan
This is a sick disgusting Pinterest! Jesus Christ is Lord the only God! Black list Pinterest! How can u watch videos knowing they hate Jesus Christ! Bunch of pigs
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