Google Optimize Tutorial 2023 - Conversion Rate Optimization Tests

If you have any problems share them in the comment section and I'll help you :)

Hi! How can I create a goal for the number of clicks on a button?

I recently saw your video and find it very helpful. I'm doing a banner test on Google Optimize. How do I test a jpg banner image?

Hello, is it possible to edit the content differently according to each devices?

Google made videos are confusing and boring as hell. Yours however are great, concise, straight to the point. Great work! Please create videos on how proper A/B testing can be done for Google Ads

Thanks, a helpful introduction!

Thanks for the video. i am new on google optimize so want to confirm how these edit will work? means whatever experiment has done will be shown to traffic ? how google will compare the optimization?

how do I get to the optimize page,

THANK YOU! Exactly what I needed to see.

Very easy to understand, thank you :)

great overview, thanks for your time!

Great walkthrough! Optimize is such a killer tool for marketers to get pages perfect

Hi there- What if i was looking to run a test to update my own update product images on site? Not my own site but product is sold on multiple customer websites. i understand how to make all of the changes on per say a target site but what do you propose I test off of because it seems that i will not be able to run the analytics and diagnostics on the changes I made. I would only be testing these changes with max 30 recruited test shoppers.

Great vid! Much appreciated

My Google Optimize account doesnt show the Container Setup part on the right side as yours did. Is this an update in Google Optimize?

nice overvew, thanks

Hi there! Not sure if my question would make sense. But I have activated Cross-domain Tracking as I track a subdomain within the same GA account. Do I need to implement Google Optimize in a different way for some reason? For example, should I enable the overwrite setting in the GO tag? Or do you see any other trouble coming from Cross-domain Tracking?

Awesome video. Structured perfectly, easy to understand, all in one. Thank you very much!

So you mentioned about doing variations after a click action? Is there a way you can do it for a hovered element?

WOW! Thank you so much!

Hi Charles! Thank you for this video. I'm wondering if you know how to use Google Optimize to create a second instance of a button that already exists on the page (like if in your tutorial, I wanted to add a copy of the Google Partner button, but put it at the top of the page). Thanks in advance if you have any ideas, cheers!

Soon, I am going to conduct a split-test in Optimize. Do I have to add Optimize tag?

Thank you so much! I want to change my website but before that, an A/B test will show me if my new idea will make sense for my customers as well! I did not know how to set up those tests, but after I watched your video I was able to set it up! You are amazing !

If your experiment is successful and you want to implement the changes, is there a function to substitute the new page for the old one automatically, easily, or do you rebuild the page to replicate the successful variation?

Where does the traffic come from? Because there is no link for you to promote.

For some reason my website won't allow me to add the little tiny snippet of code with the Google Optimize container GTM. So I installed the google tag manager instead and followed you instructions that way, but when I use tag manager it just shows 2 tags: Google Tag Manager and Google Analytics, NOT google optimize. What can / should I do?

WHY IS THIS SO UNNCECCSARILY COMPLICATED? I just want to do a simple A/B test, stupid google.

Can you make a video explain how this multivariate test really works?

Great video! Thank you

Thank you for the video. Do you know how I could run a/b test for let's say show two different sets of products based on two different recommending system to the user? can it be done with GO?

Super czytelny tutorial. Dzięki wielkie!

Nice overview of Optimize features, thank you!

Very nice video! Thank you!

When I publish the gtm tag, it shows an error for google optimize in the google tag assistant.
"Analytics configuration mismatch"
What can I do about it?

hi, i have 2 pages i wanna test their Conversion rate. how can i do it? still didnt get it from your video...wanna know which one more convert

Thank you for the video! I am planning to test 2 registration flows. The final page is the logged-in profile page. Is it possible to configure the final page somewhere and test the conversion? Basically, when the user reaches the final profile page, the conversion can be considered as success! Thanks for the help.

Hi there


I wonder if you could recommend a way for me to test if it is best to have a "Sales page" before my checkout page, compared to going directly to the checkout page. I'm not sure a "Redirect Test" would accomplish this would it?

Thank you for the video. Could you tell me what CMS did you use to build this website?