[BELK] How Last-Mile Propels Belk's Customer Experience | Orchestration

Belk’s Dedication to Customer Experience & Last-Mile
Providing fast and convenient fulfillment options like same-day delivery is necessary to meet customer expectations. Exceeding them requires going the extra mile to ensure that every interaction with your brand makes customers feel seen and valued.

Department store chain Belk recognized this imperative early on, rolling out same-day delivery in 2020 in partnership with Delivery Solutions.
We spoke with Emily Felix, a Supply Chain Analyst at Belk who oversees their omnichannel fulfillment processes, to learn how they have successfully scaled this offering.

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