Lav Crnobrnja is the co-founder and CEO of Vacation Tracker, a SaaS leave management product for small to medium businesses (SMBs).
Show Notes:
https://saasclub.io/406
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00:00 Introduction and Favorite Quotes
01:04 Balancing Reputation and Speed in Product Launch
01:27 Understanding Customer Needs
03:05 Introduction to Vacation Tracker
05:04 Building Vacation Tracker: The Early Days
06:04 From Hackathon to Real Product
09:11 First Customer and Early Challenges
12:52 Marketing Strategy and Growth
30:02 Marketing Strategy and Challenges
31:40 Content Creation and Target Audience
33:54 Optimizing Content for Better Engagement
43:20 Leveraging App Stores for Growth
46:10 Transition from Services to Product Business
46:46 Personal Journey and Business Decisions
53:01 Lightning Round: Business Insights and Personal Interests
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tags:
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