Performance Max Campaign Set Up Guide | Google Ads Tutorial 2023 [UPDATED for the New Dashboard]

Performance Max Campaign Set Up Guide | Google Ads Tutorial 2023 [UPDATED for the new dashboard]

Hello Aaron. First of all, I really appreciated your sharing a good idea on Google Ads Performance Max. By the way, I have one question release with e-commerce. CAN WE RUN GOOGLE ADS PERMACNCE MAX WITHOUT USE THE E-Commerce store or website URL?

Thanks Aaron. This is helpful as I am feeling a bit lost at sea with the new UI layout of Google Ads and everything being Performance Max and assets. I am running into issues with policy warnings though due to my ads being focused on selling beer (alcohol). I am well aware of the rules around this for different regions, but Google seems to enjoy warning me lots. I would welcome some discussion on best practice around selling regulated, age-specific products through Google Ads.

I keep getting the error "Bid strategy misconfigured -- Eligible (Misconfigured)
info:
Your campaign is running with limited performance
Add remarketing lists with active users to improve your performance and coverage" but can't figure out where to fix this in my performance max campaigns.

Thanks for the info. Super fast towards the end... I'd love to see a video not on a sales driven, but Leads, B2B.

Hi Aaron, my company has two main product lines, a high price range and a low price range. Would those two categories be the campaigns we should run?

Thank you so much! exactly what I needed 🙏🏻

Do you offer 1 hour booking for video consulting

Best google ads channel by far, appreciate you

Are you setting up a separate PMax campaign for each individual product?

how does pmax campaign works as search without inserting keyword ?

What is the minimum daily budget you would recommend for a Performance Max campaign to work properly and effectively?

Thanks for the good content. I am about to start PMax campaign(s) for an early stage brand at around AUD$50 pd. It's for a physical product that has two main use cases: i) bought when people move home, including kw 'moving'; ii) people who will be putting items in storage, using kw 'storage'. Potentially, the copy could be hyper customised to these two scenarios. Then there are generic search terms where it could be either scenario. Do you think different adsets should be used with PMax or just bundle it all together and let the algo do it's thing? Thanks so much.

Google ads manager in us

Hello, thanks for the content! Can it happen that a product has many visits and no sales at first, and a few weeks later that same product starts to have sales? Or does it have to be after the first 100 clicks that the winning product already has sales and maintains the conversion rate? I ask this because some people say you have to wait 30 days, but I can't wait 30 days and spend a lot of money to find out that a product is no good.

ace thank you

Y

thank you so much bro

Thanks from France !

Great explanation!! I've done all the steps but keep ending with this error: "This operation is not allowed for the given context." I don't know what that means nor how to fix it. I'm a Google approved non-profit, if that makes any difference to my campaign. This is my first campaign so I don't have any previous data/ads to pull from.

Im In desperate need of an answer my account keeps saying I need to accept call and messaging add terms but I’ve already done that and it’s impossible for me to get any tech support from google what do I do

On maximize clicks ? Should I limit max cpc? If yes , how to decide my max cpc

Hello Aaron i have a question. In my pmax campaign i notice from general information tab that 50% of my conversions come from brand search. It is not good Becouse i don’t understand if pmax is good or not and only take brand traffic that convert anyway. I have read i can ask to support Google to include a list of keyword in the esclusion list of pmax. You do this? It is correct? Or it is better keep brand search in pmax?

Hi Aaron,nice work! When I set up a custom signal, besides adding keywords, do I need to add a URL? What type of URL and how much should I include if required?

Hi Aaron , I have a question . In my campaign , In the first week or 2 , I Am using maximize clicks , Should I set a max CPC , if yes, How can I determine it?

Thank you for the video! How do you segment semantics? Why in this way?

Iv turned my Pmax off tonight because my ad spend went through the roof in the last few days yet I can't see where the money is spent because all of the assets groups say $0 spent...
Conversions also dropped to 0.