How to see conversion rate in Google Analytics 4 (Key event rate in GA4)

How to see conversion rate in Google Analytics 4 (Key event rate in GA4)

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@heydensupply5605
@heydensupply5605 - 29.05.2024 18:48

Great video!

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@lsr-anon
@lsr-anon - 26.05.2024 15:33

Thanks, this is how I'd do it too!

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@persian2uk
@persian2uk - 21.05.2024 21:17

You can always create custom calculated metrics for the purchase conversion

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@JonathanCastillo-wt8vb
@JonathanCastillo-wt8vb - 21.05.2024 16:36

What about calculating the key event rate for all the different events in your property? How could you obtain the key event rate for the search terms or the visits with a view_search_results event? It is only possible by using segment/audiences?

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@3scglobalservices-agencewe130
@3scglobalservices-agencewe130 - 21.05.2024 16:35

Hello,
In looker studio before we had a variable conversions which was the sum of all the events but with the passage to the key events I do not find its equivalent.

Thank for your help

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