Target CPA Bidding in Google Ads Explained

Hi , in this case when i target CPA conversion , should be costed per Clicks ? CPC , or only im going to pay for Conversions only ?


thanks

Hello , how much time do you let the campaign running before decide if its good or not ? to compare on facebook where we wait 3 days

Hi, i just new on the google ads and i was doing affiliate product...my questions is, do i need to setup the bidding on conversion or click? because my ads not showing any result even thou its running..


p/s: sorry for the bad english.

For a lead generation campaign that does not have a lot of conversions, would you rather use Target CPA, Maximize conversions or just Maximize Clicks?

Hi, what can be better Ads strategy for promoting affiliates products where you need to redirect customer from your website to Advertiser website. Can you suggest some good conversion tips for affiliates beginners ?

Hi. Just found you but have been watching tutorials on Google Ads for about a year. Where you been/ Thanks for this been trying to figure out Roas and CPA for months, finally i'm there. Cheers buddy

Pixels are so imperfect and I feel like they only track partially (in other words, a lot of conversion events never get tracked). So how do you address that when setting up targeted CPA?

Hi, i have a campaign and the bid strategy is manual CPC i got 20 conv i would like to change manual CPC TO CPA . i need a equation a bid of CPA . Thank you so much

Hey I left a comment on a connected video, looks like you answered my question regarding the data needed to convert. Nevertheless, what if your ROI is very high and your conversions are 1, 2 or 3 conversions every day and or every other day using manual bidding? It seems that if you could earn $450 on a sale, then Target CPA seems like a winner, because I could afford to spend up to $80 or $100 per conversion. So how would Target CPA work? Will Google know to stop spending per day up to the Campaign Daily Budget to reach that Target CPA? I've seen Google recommend based on "previous" campaign conversions and come up with a figure amount.

wtf is up with this horrible overlay music!?!

what's up boss, big fan here.... i just started my own towing business and I've been using google call ads but i haven't been that lucky with it, i don't know what bid strategy to use and why my ads don't show in some of my targeted location. i even created another campaign using responsive ad and with that i was getting the click but no lead calls, please if you could make a video about towing n what u thing is the best bid strategy or anything.....please help a brother out. Thank you

Hello man, I have a question. I currently have my campaign at $200 daily, and I would like to scale it to $1000 or even $2000. Do I need to scale the budget slowly or can I jump from $200 to $1000 without ruining the optimization?

What does CPA means?

I just started using Google SEM for PPC ads for my real estate business Commissiong Realty Inc in NYC USA and would like to create leads to convert to clients, what's best for me to target home buyers?

Hey Darren, nice to see you again - I attended one of your lectures last year at the IDM! Loving the channel. I've noticed spend dropping off over the last fortnight in some of my tCPA campaigns. This is despite not making many changes in the campaigns. Have you seen this much before and would you expect spend to pick back up without having to make any changes? I've boosted the tCPA target by 10% but it doesn't seem to have given it the kick I hoped for. Assuming spend doesn't pick up, is there any benefit to creating a new tCPA bidding portfolio for a struggling campaign, even if it has the same tCPA as on the current portfolio? Cheers, Chris

Hey Darren! So great content! Trying to watch every vid!
Question man: i was using manual cpc for over a month and everything was perfect with the calls and stuff, but all of the sudden it all stopped (calls went down nearly 80%), my quality Is good and have a good top impression %... What would you recommend? Change to CPA, maximize clicks or another thing?

Thanks for everything!

How does Google track visitor actions on the landing page? How does Google track wheter the visitor did the action (order or subscription) on the landing page eventually?

When I set 'Target CPA' bidding, how does Google know what is deemed to be THE ACTION for which I'm willing to pay that CPA money? How does Google track whether the user, directed to my webshop through the Ad URL, clicked on ORDER or the news site visitor clicked on SUBSCRIBE TO NEWSLETTER?

Would appreciate if anyone can help....

If the account gets 40-70 leads per day through search campaigns & 4-5 leads per day through display remarketing campaigns. is it a good idea to launch a new remarketing display campaign with Target CPA bidding strategy? as you mentioned if the google account has data, it will optimize . or you mean that when the campaign has data then we should apply target CPA?

Great video! How much data do you roughly need before switching to Target CPA bidding? Or do you usually wait the Google Ad recommendation to pop before switching to Target CPA ?

Great Vid I am new to all of this but it seems like alot of the bidding strategies is the same, you telling the A.I how much your willing to pay to get a sale, and they promote your Ad to the right people?

Hello Darren, I have a question. If I set my bidding to $20 CPA and my competitors are doing maximizing click, how google will decide who shows on the top of the results?

Thanks this was really helpful!

Hey Darren. Loving your videos. Thank you. I'd love to get your input on what you think the best bidding strategy is for a very small one-man business that needs between 2 and 4 calls a day and has a $40/day budget. Is maximise conversions best? or Manual PPC. Appreciate any input you can give me. Thanks Sandra.

Hello, nice video. Thanks a lot.

I played with one of my campaigns and found that if I go through recommendations, Google advises me a different target CPA nmber, than if I change the bidding strategy in Settings. It is like 3 times the difference. I am puzzled about which one to chose. Any suggestion?

And also, if I go through Recommendations it seems as if I will start a separate campaign or double the existing one. Am I mistaken? Doesn't that start everything from scratch? Learning I mean.

Just watched your Aug 2020 video about switching a client from Manual to tCPA and I'm assuming you are less enthusiastic about tCPA now?

Hello Darren, I was just wondering how you get such good video qualify. Do you use a webcam?

Hi Darren, I have an campaign taking clicks, Impressions, at low cpc rate but not getting good bookings and traffic is dropping off from 1st Interaction of the page. What you suggest on it? & What will be the reason can behind this..... Thanks.... Waiting for your answer.......

sir but suppose I am selling online courses of Rs 250 each and google suggesting Target CPA is RS 450. So what should be the amount of Target CPA? Please reply Sir. Thanks

Alright, I'm taking the plunge because of this video. Google has been aggressively recommending the switch to target CPA. The campaign is doing almost 9x ROAS without it.

If my target roas is 2. And my current roas is 1.83 would I decrease or increase spend?

Thank You!

Thank you Big fella great video

You're a good teacher.

text

text

text

This is valuable info. Thank you so much. Just one doubt. I want to run a google ad campaign to get bookings from my hotel website. Is using Target CPA a good idea for getting conversions(Bookings) ?. If yes, then should I use target CPA as my bidding strategy or should I use automated bidding strategy ?

Will the CPA goes higher if I prolong the conversion window?

Thanks for the great content.

Hey are you still coaching on CPA/coversions?

Hi, great video! What's the relation between daily budget and target cpa? if Target CPA means cost per sale, how come we still need to input the daily budget?

Thank you much for this tutorial

Thank you much

Thank you for the great content

Thank you much

Thank you for creating the video

Thank you much